@article {Kessler:February 2007:1350-231X:207,
	author = "Kessler, Charles",
	title = "Where were you when YouTube was born?",
	journal = "The Journal of Brand Management",
	volume = "14",
	year = "February 2007",
	abstract = "",
	pages = "207-210(4)",
	url = "http://www.ingentaconnect.com/content/pal/bm/2007/00000014/00000003/art00001"
	doi = "doi:10.1057/palgrave.bm.2550069"
}