@article {Caballero:1 February 1996:0959-6119:10,
	author = "Caballero, Mariano Chirivella",
	author = "Hart, Margaret",
	title = "Market dynamics: three-"S" tourism and the mature single lady",
	journal = "International Journal of Contemporary Hospitality Management",
	volume = "8",
	year = "1 February 1996",
	abstract = "The crisis which the three-"S" resorts face is their manifest incapacity to respond to the new demands placed on them by the market-conscious, experienced, well-travelled tourist of the twenty-first century. An increasing proportion of these "mature tourists" is over 55 years of age and female. The tourist industry must adapt to the different requirements of this population.",
	pages = "10-13(4)",
	url = "http://www.ingentaconnect.com/content/mcb/041/1996/00000008/00000002/art00002"
	doi = "doi:10.1108/09596119610111668"
}